Building City Pride

Building City Pride Strategy

The City of Salisbury is committed to strengthening city pride. ‘City pride’ is essentially about individuals and organisations taking pride in their city, the Building City Pride Strategy aims to deliver one of four key directions of the Salisbury City Plan 2020 of “encouraging and supporting a thriving and connected community”. It contributes to Objective 2 of the Living City Strategy: To have an engaged community with a strong sense of vitality, pride and belonging.

Having pride in your city is likely to engender feelings of satisfaction with your living environment, a strong sense of belonging and a desire to contribute to shaping and improving your community. Building city pride relies on the collective actions of individuals – who live, work, own property or a business in the area – taking responsibility and positively working towards enhancing the city’s social, environmental and economic capital.

Councils can play a pivotal role in building city pride by:

  • Promoting and celebrating the human and physical assets of their community;
  • Demonstrating the type of actions they would like others in the community to adopt in caring for and improving their city; and
  • Encouraging and supporting individuals and organisations to take action in shaping and improving their community. 

This document outlines key strategies and actions to build and strengthen city pride. Many are already being undertaken across the City and the plan identifies new opportunities to be rolled out over the next few years.

Download: Building City Pride Strategy - please note this is a large document. Caution is advised when downloading to mobile devices.